Chikay has more energy than any human I’ve ever met! She is resourceful, tenacious and dogged, with an inherent understanding of the importance of Brand; and she used every one of these valuable talents to drive a significant chunk of Cult Beauty’s growth and international brand recognition over the seven years she was with the company and driving some of the best ROI results per pound spent in the business.

Effective digital marketing requires a deep understanding of online behaviours, platforms and tech, however, the campaigns that really move the dial are trends and news-inspired with a creative, multi-pronged and deeply agile approach - this way of working is Lo’s natural M.O.

As the bedrock of society experiences seismic shifts (and an increasing number of sinkholes), more and more is being demanded of and projected onto brands as consumers search for institutions that reflect their personal standards. Lo Digital offers a ‘soft’ service, as yet uncelebrated in the marketing industry, Chikay’s strong moral compass. This will quickly become the lighthouse you need to guide you through these choppy waters of change.

Alexia Inge - Cult Beauty Co-Founder & Co-CEO

Chikay brings a wealth of experience in affiliate marketing and has been an integral part of our team from day one as we expand into the UK

Alexandre Chau - Digital and Tech Director, TULA

My team and I worked with Chikay for a number of years when she was leading the Performance Marketing team at Cult Beauty; and she was nothing short of transformational during her time there. Chikay is everything you want in someone sitting across the table from you in a meeting: someone who has the vision and drive to see the bigger picture but has the knowledge and expertise to understand the detail behind how to get there.

Whilst Chikay never stopped pushing us to continue to build on the success we had together, she understands the value of building long-term partnerships and was always highly collaborative in working with my team – who responded by going the extra mile for her. I’d highly recommend Chikay to anyone looking to make a fast and meaningful impact to their Performance Marketing.

Nick Fletcher - SVP Rakuten Advertising EMEA

Chikay has been nothing short of amazing! Chikay set up our affiliate marketing program from start to finish. We were completely new to affiliate marketing, and really nervous to start it on our own, we needn't have been as the process with Chikay was so smooth and easy. She fully trained us so that as a small company we were able to manage this on our own after Chikay had set up our program, which was amazing and incredibly helpful! We have seen a large increase in sales since setting up our program which I know will only continue.

Chikay is incredibly knowledgeable, extremely proactive, attentive, efficient, helpful- this list could go on! She is also so friendly, upbeat and kind, and has been an absolute pleasure to work with. If any brand is looking to venture into affiliate marketing or setting up an affiliate program, I would 100% recommend working with Chikay!

Hayley Jones - Founder of Spells of Love

Since Chikay has joined us, we have seen a complete positive transformation in our digital approach. She goes above and beyond her remit and has given our company a real boost, she has proved herself to be part of the INGENIOUS family as opposed to an outside agency, not something you find very often. Thank you Chikay

Pupinder S Ghatora - INGENIOUS Co-Founder and CEO